How to End the Sales Conversation Without Losing the Sale

Advisor Perspectives welcomes guest contributions. The views presented here do not necessarily represent those of Advisor Perspectives.

Our instinct to land a paying client during the sales conversation subconsciously directs our thinking to keep the sales conversation constantly moving forward – so we don’t lose momentum and lose the potential client.

When an initial sales conversation with a prospect runs out of steam and feels like it should reach a conclusion, we often fill that awkward moment with:

Do you have any other questions I can answer for you?

That prompts them to respond along these lines of: “No, I think that pretty much covers it... thank you for your time.”